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Long-form conversations on building, scaling, and surviving in eCommerce — featuring John Roman and a rotating cast of operators.

From Sell-Off to Comeback
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From Sell-Off to Comeback

Matt Phillips· October 20, 2026 · ▶︎ Watch
We Picked Whatnot Over TikTok Shop. It Wasn't Close.
Podcasts

We Picked Whatnot Over TikTok Shop. It Wasn't Close.

Kurt Elster·October 6, 2026
Ep. 16 - Sold It. Bought It Back. - John Roman on Twelve Years of BattlBox
Podcasts

Ep. 16 - Sold It. Bought It Back. - John Roman on Twelve Years of BattlBox

Zak Cassady-Dorion·September 23, 2026
Discover the Best Way to Scale Past Six Figures
Podcasts

Discover the Best Way to Scale Past Six Figures

Arun Kirupa·August 31, 2026
I Put My House On The Line To Buy My Company Back | EP6
Podcasts

I Put My House On The Line To Buy My Company Back | EP6

Tom Wang & Ryan Mckenzie·August 28, 2026
How Whatnot Became Our Second Biggest Channel at $5m
Podcasts

How Whatnot Became Our Second Biggest Channel at $5m

Matthew Holman·August 25, 2026
BattlBox’s Path from YouTube to Netflix
Podcasts

BattlBox’s Path from YouTube to Netflix

Eric Bandholz·August 21, 2026
How to Build a Subscription Brand People Love (BattlBox's John Roman)
Podcasts

How to Build a Subscription Brand People Love (BattlBox's John Roman)

Adel Rovcanin·July 24, 2026
Building a Subscription Empire: Battlbox & Good Ranchers Share How They Did It
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Building a Subscription Empire: Battlbox & Good Ranchers Share How They Did It

Nick Trueman·June 18, 2026
How John Roman Used Content + Community to Lower CAC
Podcasts

How John Roman Used Content + Community to Lower CAC

Hector Santiesteban·April 17, 2026